
#162: Generative AI in mobile ad campaigns
The rapid rise of Generative AI, driven by titans like ChatGPT from OpenAI, Bard from Google, Llama from Meta, and other large language models (LLMs), has
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The rapid rise of Generative AI, driven by titans like ChatGPT from OpenAI, Bard from Google, Llama from Meta, and other large language models (LLMs), has
At the heart of any sustainable business is knowing how much money you actually make with each client. When you launch a mobile app project, your
A few weeks ago we released our new programmatic marketing platform, Nero. We’ve completely re-engineered our DSP with a singular focus: to offer true bidding transparency.
Less than a year after the enforcement of ATT, Google has announced plans to extend its Privacy Sandbox to include apps on Android devices. While we
2021 was quite the year. Apple’s self-assertiveness was on full display, Meta and the metaverse became household names; and there were an unprecedented number of ad
Ad tech has a reputation for being a forward-thinking industry, where the future comes at you fast. This image of the industry was put front and
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