Nero is the first mobile DSP that makes it easy for marketers to determine which bidding strategy will have the greatest impact on their campaigns. Using the Nero platform, advertisers can set up, test, and preview performance for an infinite … Read More
As an app marketer, there’s only so much time in the day to keep track of all your growth campaigns and DSP partnerships. Odds are, you’re working with multiple DSPs for your needs. How can you get the most out … Read More
When deciding whether to work with a mobile DSP, it’s critical to undertake an in-depth review of its capabilities and unique advantages. While some DSPs take a general approach to in-app advertising, other DSPs — like LifeStreet — are more … Read More
A few weeks ago we released our new programmatic marketing platform, Nero. We’ve completely re-engineered our DSP with a singular focus: to offer true bidding transparency. What is true bidding transparency? At LifeStreet, it means giving complete visibility into the … Read More
Less than a year after the enforcement of ATT, Google has announced plans to extend its Privacy Sandbox to include apps on Android devices. While we don’t yet know the details of how or exactly when Google will limit advertisers … Read More
Whether you are a new or long-standing LifeStreet partner, each and every campaign launch requires a training phase to get to a stage where we are hitting your ROAS goals. But for new partners who are unfamiliar with LifeStreet’s process, … Read More
Copyright © 2024 All Rights Reserved by LifeStreet Inc.